Definition Alt text (alternative text) is a short descriptive attribute added to an image in HTML. This the visually impaired and search engines to understand the content of the image. It appears in the <img> tag as alt=”description of the image”....
Definition Backlinks, also known as inbound links or incoming links, are hyperlinks from one website to another. When a webpage links to your site, that link is considered a backlink. Search engines like Google regard backlinks as a signal of trust and authority,...
Definition Google Analytics is a free web analytics tool supported by Google that helps website owners track and analyze their website traffic. It collects data on visitor behavior, traffic sources, page views, bounce rates, conversions, and more to provide valuable...
Definition Internal linking is the system of linking one page of a website to another within the same domain. These links help users navigate a website, distribute link equity (SEO value), and establish a clear website structure. Menus and navigation bars are good...
Definition Keywords are specific words or phrases that describe the content of a webpage and help search engines understand what it is about. They play a significant role in Search Engine Optimization (SEO) by allowing websites to rank for relevant searches. Keywords...
Definition Meta tags are snippets of HTML code. Their function is to provide information about a webpage to search engines and web browsers. They are placed within the <head> section of a webpage and do not appear directly on the page itself. Common meta tags...